fix: sync all skill updates and new skills into plugin bundles

- Synced 97 existing skill SKILL.md files from skills/ to their plugin bundle copies
- Added 7 new skills to plugin bundles:
  - seo-content-brief, media-pitch -> pm-gtm
  - tax-planning-checklist -> pm-finance
  - change-management-plan -> pm-hr
  - sales-forecasting-model -> pm-sales
  - workshop-facilitation-guide -> pm-operations
  - teaching-lesson-plan -> pm-cross

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>

plugins/pm-cross/skills/grant-proposal/SKILL.md

@@ -87,11 +87,14 @@ Funder test: does this problem align with [funder] stated priorities? Make the c
 
 ---
 
-## Funder Alignment Check
-- Every section explicitly references funder stated priorities
-- Word limits respected
-- Budget aligns with eligible costs policy
-- Required attachments prepared
+## Quality Checks
+
+- [ ] Every section explicitly references funder stated priorities (not just generic language)
+- [ ] Problem statement includes specific data, not just assertions
+- [ ] Objectives are SMART (measurable and time-bound)
+- [ ] Budget narrative justifies every line with specific detail
+- [ ] Sustainability section explains what happens after the grant ends
+- [ ] Word limits respected
 
 ## Example Trigger Phrases
 - "Write a grant proposal for [project] applying to [funder]"

plugins/pm-cross/skills/press-release/SKILL.md

@@ -64,6 +64,14 @@ ENDS
 ## Journalist Test
 Would a journalist care? Is the headline the full story? Is there a human angle? Is the quote something a human would say? Can the first paragraph stand alone?
 
+## Quality Checks
+
+- [ ] Headline uses active voice and is under 10 words
+- [ ] First paragraph stands alone as the complete story
+- [ ] Quote adds something the facts don't say (not a restatement)
+- [ ] Boilerplate is factual, not promotional
+- [ ] Embargo date and media contact are included
+
 ## Example Trigger Phrases
 - "Write a press release announcing [news]"
 - "Draft a media statement about [event]"

plugins/pm-cross/skills/teaching-lesson-plan/SKILL.md

@@ -0,0 +1,118 @@
+---
+name: teaching-lesson-plan
+description: "Design a structured lesson plan for any subject, audience, or format. Use when asked to write a lesson plan, course outline, teaching session, workshop curriculum, or training module. Produces a complete lesson plan with learning objectives, activities, timing, assessment, and differentiation guidance."
+---
+
+# Teaching Lesson Plan Skill
+
+Produces a complete, structured lesson plan for any subject, age group, or setting — from a one-hour corporate training to a full school lesson. Built around clear learning objectives, varied activities, and formative assessment.
+
+## Required Inputs
+
+Ask the user for these if not provided:
+- **Subject or topic**
+- **Audience** (age group, experience level, group size)
+- **Session length** (30 / 45 / 60 / 90 / 120 minutes)
+- **Setting** (classroom / workshop / online / corporate training / one-to-one)
+- **Learning goal** (what should participants know or be able to do by the end?)
+- **Prior knowledge** (what can you assume they already know?)
+
+## Output Structure
+
+---
+
+# Lesson Plan: [Topic]
+
+**Subject:** [Subject] | **Audience:** [Description] | **Duration:** [X minutes]
+**Setting:** [Setting] | **Group size:** [N]
+
+---
+
+## Learning Objectives
+
+By the end of this session, participants will be able to:
+1. [Objective 1 — use Bloom's taxonomy verbs: recall, explain, apply, analyse, evaluate, create]
+2. [Objective 2]
+3. [Objective 3 — maximum 3–4 objectives per session]
+
+**Key vocabulary:** [3–5 terms participants will need to know]
+
+---
+
+## Materials and Preparation
+
+- [ ] [Resource 1 — slides, handout, equipment]
+- [ ] [Resource 2]
+- [ ] Room setup: [configuration — rows / circles / tables / breakout spaces]
+
+---
+
+## Lesson Structure
+
+| Time | Phase | Activity | Format |
+|---|---|---|---|
+| [00:00] | Hook / Opener | [How you grab attention and establish relevance] | [Whole group / Individual / Pairs] |
+| [00:05] | Prior knowledge | [How you connect to what they already know] | [Discussion / Quiz / Think-pair-share] |
+| [00:15] | Instruction | [Direct teaching of new content] | [Explanation / Demo / Video] |
+| [00:30] | Guided practice | [Supported practice with feedback] | [Worked examples / Group task] |
+| [00:50] | Independent practice | [Students apply learning independently] | [Task / Problem / Discussion] |
+| [01:05] | Check for understanding | [Formative assessment] | [Exit ticket / Quiz / Q&A] |
+| [01:15] | Closure | [Summarise, connect to next session] | [Whole group] |
+
+---
+
+## Key Explanations and Worked Examples
+
+### [Concept 1]
+[Clear explanation + one concrete worked example. Explain the concept the way a good teacher would — no jargon without definition, one idea at a time.]
+
+### [Concept 2]
+[Explanation + example]
+
+---
+
+## Differentiation
+
+**For those who need more support:**
+- [Scaffold: e.g. sentence starters, worked examples, vocabulary cards]
+- [Modified task or reduced scope]
+
+**For those ready for a challenge:**
+- [Extension: e.g. apply to a new context, evaluate, create something]
+
+---
+
+## Formative Assessment (Check for Understanding)
+
+**During session:**
+- [Method 1: e.g. Cold calling with no-stakes approach, thumbs up/down, mini whiteboards]
+- [Method 2: e.g. Think-pair-share before moving on]
+
+**Exit ticket (last 5 minutes):**
+[One specific question that directly tests the learning objective — not "what did you enjoy?" but "solve this problem" or "explain this concept in your own words"]
+
+---
+
+## Common Misconceptions to Address
+
+| Misconception | Correct understanding | How to address it |
+|---|---|---|
+| [What learners often get wrong] | [The correct version] | [Specific activity or explanation] |
+
+---
+
+## Quality Checks
+
+- [ ] Learning objectives use action verbs (not "understand" or "know")
+- [ ] Session has a clear hook that establishes relevance
+- [ ] Activities are varied (not all listening)
+- [ ] Formative assessment checks the actual learning objective
+- [ ] Differentiation is specified for both support and extension
+- [ ] Timing adds up to session length
+
+## Example Trigger Phrases
+
+- "Write a lesson plan on [topic] for [audience]"
+- "Design a 60-minute session on [subject]"
+- "Create a training module on [skill]"
+- "Plan a workshop on [topic] for [group]"