fix: sync all skill updates and new skills into plugin bundles
- Synced 97 existing skill SKILL.md files from skills/ to their plugin bundle copies - Added 7 new skills to plugin bundles: - seo-content-brief, media-pitch -> pm-gtm - tax-planning-checklist -> pm-finance - change-management-plan -> pm-hr - sales-forecasting-model -> pm-sales - workshop-facilitation-guide -> pm-operations - teaching-lesson-plan -> pm-cross Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
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@@ -1,6 +1,6 @@
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---
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name: go-to-market-planner
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description: Builds go-to-market (GTM) plans for product launches, feature releases, and new market entries. Use when planning a product launch, writing a GTM strategy, defining launch tiers, or coordinating cross-functional launch activities. Triggers on "go-to-market", "GTM plan", "product launch plan", "launch strategy", "release plan".
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description: "Build a go-to-market plan for any product launch, feature release, or new market entry. Use when planning a product launch, writing a GTM strategy, defining launch tiers, or coordinating cross-functional launch activities. Produces a tiered GTM plan with messaging, cross-functional activity tracker, success metrics, and launch day checklist."
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---
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# Go-to-Market Planner Skill
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@@ -106,9 +106,28 @@ Always confirm tier with the user before proceeding.
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---
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## Required Inputs
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Ask the user for these if not provided:
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- **Product or feature name**
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- **Target launch date**
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- **Launch tier** (Tier 1 / 2 / 3 — or describe scope and the skill will classify)
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- **Target audience** (who benefits and who it's NOT for)
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- **Key message** (what's the headline outcome for the customer)
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- **PM and launch owner**
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## Guidelines
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- Never plan a Tier 1 launch without at least 8 weeks of lead time
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- Always include a "Not for" section — it prevents misdirected sales and support tickets
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- Recommend a soft launch to 5–10% of users before full rollout for any Tier 1 or 2 launch
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- Post-launch retrospective should be scheduled at launch planning time — don't leave it to chance
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## Quality Checks
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- [ ] Launch tier is confirmed and appropriate for scope
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- [ ] "Not for" section is included to prevent misdirected sales and support
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- [ ] Every function has at least one activity with a named owner and due date
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- [ ] Success metrics include a measurement window (30/60/90 days)
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- [ ] Rollback procedure is confirmed for Tier 1 and 2 launches
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- [ ] Post-launch retrospective is scheduled
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