New 15 more skills
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name: discovery-interview-guide
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description: Creates structured user discovery interview guides with screener questions, discussion guides, and synthesis frameworks. Use when planning user interviews, customer discovery sessions, Jobs-to-be-Done research, or problem validation. Triggers on "user interview", "discovery interview", "customer research", "JTBD", "problem validation".
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# Discovery Interview Guide Skill
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Design interviews that surface genuine insight — not validation of what you already believe. Every guide follows a story-based, past-behaviour-focused structure.
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## Core Principles
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1. **Never ask about the future.** "Would you use X?" tells you nothing. "Tell me about the last time you did X" tells you everything.
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2. **Interview for behaviour, not opinion.** Opinions are cheap. Behaviour is evidence.
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3. **The 5 Whys.** Every surface answer is a door. Keep opening doors.
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4. **Confirm the problem before exploring the solution.** Never show a prototype until you've confirmed the pain exists unprompted.
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## Interview Structure (60 minutes standard)
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### 1. Warm-Up (5 min)
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Build rapport. Get them talking. Don't discuss the topic yet.
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- "Tell me a bit about your role and what a typical week looks like for you."
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- "What tools do you rely on most day-to-day?"
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### 2. Context Setting (10 min)
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Understand their world before diving into the problem space.
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- "Walk me through how you currently [handle the domain area]."
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- "What does that process look like from start to finish?"
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- "Who else is involved when you do this?"
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### 3. Problem Exploration (25 min) — THE CORE
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Surface pain without leading.
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- "Tell me about the last time you had to [relevant task]. What happened?"
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- "What was the hardest part of that?"
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- "How did you handle it?"
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- "What did you try before settling on that approach?"
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- "What does it cost you when this goes wrong?" (time, money, stress, reputation)
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- "If you could wave a magic wand and change one thing about this process, what would it be?"
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⚠️ **Do not mention your product or feature during this phase.**
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### 4. Current Solutions (10 min)
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Understand the competitive landscape from their perspective.
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- "What tools or workarounds do you use today for this?"
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- "What do you like about [current solution]? What frustrates you?"
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- "Have you tried other approaches? What happened?"
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### 5. Wrap-Up (10 min)
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- "Is there anything about this topic we haven't covered that you think I should know?"
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- "Is there anyone else you'd recommend I speak to?"
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- "Would you be open to a follow-up if I have more questions?"
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---
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## Output Format
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### Discovery Interview Guide — [Topic] — [Date]
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**Research Goal:** [One sentence: what decision will this research inform?]
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**Target Participant Profile:** [Role, company size, behaviour qualifier]
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**Screener Questions** (for recruiting):
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1. [Question] → Must answer: [Y/N or specific]
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2. [Question] → Must answer: [Y/N or specific]
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3. [Disqualifier question] → Disqualify if: [answer]
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**Interview Guide:**
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[Full structured guide using the format above, customised to the specific research topic]
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**Synthesis Template** (fill after each interview):
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- Key quote: "[verbatim]"
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- Core pain: [1 sentence]
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- Current workaround: [what they're doing today]
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- Intensity (1–5): [how painful is this?]
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- Surprise/unexpected finding: [anything that challenged your assumptions]
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**Pattern Detection** (after 5+ interviews):
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- Pain mentioned by [X/N] participants: [theme]
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- Workaround used by [X/N] participants: [theme]
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- Most emotionally charged moment in interviews: [observation]
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---
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## Guidelines
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- Recommend 5–8 interviews to reach thematic saturation for most discovery questions
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- Always record with permission — transcripts beat notes
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- If user is new to interviewing: remind them to stay silent after asking a question (aim for 80/20 participant-to-interviewer talking ratio)
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- Never synthesise during the interview — do it after, when you can look across sessions
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- Flag confirmation bias: if user writes questions that lead toward a predetermined answer, rewrite them as open-ended alternatives
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