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feat: 100 skills milestone — 7 new skills + quality improvements across all 93

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New skills added:
- teaching-lesson-plan: structured lesson plans for any subject/audience/setting
- seo-content-brief: complete SEO briefs with intent, competitor gaps, and outline
- media-pitch: story-first journalist pitches with angle development framework
- change-management-plan: stakeholder analysis, comms strategy, adoption metrics
- workshop-facilitation-guide: activity instructions, decision protocols, facilitator moves
- sales-forecasting-model: pipeline model, scenario analysis, assumption log
- tax-planning-checklist: year-end tax planning across income, pension, CGT, reliefs

Quality improvements across all 93 existing skills:
- Standardised description format: "Verb the thing. Use when X. Produces Y."
- Added Required Inputs section to all skills missing it (prompts for missing info)
- Added Quality Checks section to all skills missing it (specific, not generic)
- Fixed broken multiline YAML descriptions
- Removed non-standard frontmatter keys (tool_integration, metadata blocks)

README updated to v6.0.0 with 100-skill count, new skill tables, and article series

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
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2026-04-20 20:52:31 +01:00
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skills/go-to-market-planner/SKILL.md
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---
name: go-to-market-planner
description: Builds go-to-market (GTM) plans for product launches, feature releases, and new market entries. Use when planning a product launch, writing a GTM strategy, defining launch tiers, or coordinating cross-functional launch activities. Triggers on "go-to-market", "GTM plan", "product launch plan", "launch strategy", "release plan".
description: "Build a go-to-market plan for any product launch, feature release, or new market entry. Use when planning a product launch, writing a GTM strategy, defining launch tiers, or coordinating cross-functional launch activities. Produces a tiered GTM plan with messaging, cross-functional activity tracker, success metrics, and launch day checklist."
---
# Go-to-Market Planner Skill
@@ -106,9 +106,28 @@ Always confirm tier with the user before proceeding.
---
## Required Inputs
Ask the user for these if not provided:
- **Product or feature name**
- **Target launch date**
- **Launch tier** (Tier 1 / 2 / 3 — or describe scope and the skill will classify)
- **Target audience** (who benefits and who it's NOT for)
- **Key message** (what's the headline outcome for the customer)
- **PM and launch owner**
## Guidelines
- Never plan a Tier 1 launch without at least 8 weeks of lead time
- Always include a "Not for" section — it prevents misdirected sales and support tickets
- Recommend a soft launch to 5–10% of users before full rollout for any Tier 1 or 2 launch
- Post-launch retrospective should be scheduled at launch planning time — don't leave it to chance
## Quality Checks
- [ ] Launch tier is confirmed and appropriate for scope
- [ ] "Not for" section is included to prevent misdirected sales and support
- [ ] Every function has at least one activity with a named owner and due date
- [ ] Success metrics include a measurement window (30/60/90 days)
- [ ] Rollback procedure is confirmed for Tier 1 and 2 launches
- [ ] Post-launch retrospective is scheduled