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pm-claude-skills/skills/competitive-intelligence-monitor/SKILL.md
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mohitagw15856 f3b9d008fe feat: 100 skills milestone — 7 new skills + quality improvements across all 93
New skills added:
- teaching-lesson-plan: structured lesson plans for any subject/audience/setting
- seo-content-brief: complete SEO briefs with intent, competitor gaps, and outline
- media-pitch: story-first journalist pitches with angle development framework
- change-management-plan: stakeholder analysis, comms strategy, adoption metrics
- workshop-facilitation-guide: activity instructions, decision protocols, facilitator moves
- sales-forecasting-model: pipeline model, scenario analysis, assumption log
- tax-planning-checklist: year-end tax planning across income, pension, CGT, reliefs

Quality improvements across all 93 existing skills:
- Standardised description format: "Verb the thing. Use when X. Produces Y."
- Added Required Inputs section to all skills missing it (prompts for missing info)
- Added Quality Checks section to all skills missing it (specific, not generic)
- Fixed broken multiline YAML descriptions
- Removed non-standard frontmatter keys (tool_integration, metadata blocks)

README updated to v6.0.0 with 100-skill count, new skill tables, and article series

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
2026-04-20 20:52:31 +01:00

2.9 KiB

name, description
name description
competitive-intelligence-monitor Monitor competitor signals and surface strategic implications for your roadmap. Use when asked to monitor competitors, track the competitive landscape, produce a competitive briefing, or understand what has changed in the market this week or month. Produces a structured intelligence brief with high/medium/low priority signals, roadmap implications, and a strategic landscape summary.

Competitive Intelligence Monitor Skill

Turn scattered competitor updates into structured weekly intelligence — not just "what they did" but "what changed since last week and what it means for us."

Required Inputs

Ask the user for these if not provided:

  • Competitors to monitor (list of company names)
  • Your current roadmap or strategic priorities (to assess relevance of signals)
  • Previous brief or last run summary (for diff mode — what's new vs. last time)
  • Time period (this week, this month)

Signal Categories to Monitor

  • Product signals: New features, removals, UX changes, beta programmes
  • Pricing signals: Changes to tiers, free limits, enterprise terms
  • Hiring signals: Job postings revealing strategic bets
  • Partnership signals: Integrations, acquisitions, ecosystem moves
  • Messaging signals: Changes in positioning, audience, value proposition

Process

First Run (Full Report)

  1. For each competitor provided, scan all five signal categories
  2. Categorise each signal found
  3. Assess: reactive (responding to market) or proactive (setting direction)?
  4. Rate threat level: High / Medium / Low / Watch
  5. Connect each signal to a specific item on the provided roadmap
  6. Recommend response: Accelerate / Deprioritise / Monitor / Investigate
  7. Validate — Every High signal must have a specific recommended action and owner. "Monitor" is only acceptable for Low and Watch ratings.

Subsequent Runs (Diff Only)

  1. Compare current signals against previous run summary
  2. Output ONLY what is new or changed since last run
  3. Flag if a previously Low signal has escalated to High
  4. Keep output under 300 words — brevity is the point

Output Structure

Competitive Intelligence Brief — [Date]

New Since Last Run: [n signals]

🔴 High Priority

[Competitor]: [Signal] → [Implication] → [Recommended action + owner]

🟡 Watch

[Competitor]: [Signal] → [Why it matters now]

No Change

[Competitors with no new signals this week]

This Week's Strategic Summary: [2 sentences max — what is the overall competitive landscape doing?]

Quality Checks

  • Every High-priority signal has a specific response action and owner
  • Signals are categorised (not just listed as "they did X")
  • Roadmap connections are specific (not "generally relevant")
  • Diff mode output is under 300 words
  • Strategic summary describes the landscape trend, not just repeats individual signals