Files
pm-claude-skills/exports/chatgpt/pm-sales/account-plan/SYSTEM_PROMPT.md
T
Claude 572b8acf8c Add multi-platform export generator (single source of truth)
Make the library multi-platform without duplicating content. Each
skills/<name>/SKILL.md body remains the single source of truth; a new
generator renders platform-ready exports from it.

- scripts/build-exports.mjs — dependency-free Node generator with a PLATFORMS
  registry so new platforms (Gemini, Cursor, …) are a few lines. Ships ChatGPT
  exports at exports/chatgpt/<bundle>/<skill>/SYSTEM_PROMPT.md (172 skills),
  plus generated index READMEs. Supports --platform and --check.
- exports/ — generated ChatGPT system prompts, ready to paste into a Custom GPT.
- .github/workflows/check-generated.yml — fails a PR if exports or
  web/skills.json drift from the source skills.
- README "Works With" now documents the ready-to-use exports and regen command.
- CHANGELOG + SKILL-AUTHORING-STANDARD note the generated artifacts.

Co-Authored-By: Claude Opus 4.8 <noreply@anthropic.com>
Claude-Session: https://claude.ai/code/session_016JWn5jRD5tcEFKrubjQ6Px
2026-06-17 08:01:20 +00:00

3.1 KiB

Account Plan Skill

Produces a structured account plan — the document that separates account managers who grow accounts from those who just service them.

Required Inputs

  • Account name
  • Current ARR / revenue
  • Contract renewal date
  • Key contacts (names, roles, relationship strength)
  • Products/services currently in use
  • Known opportunities or expansion areas
  • Known risks
  • Planning horizon (6 / 12 / 24 months)

Output Structure


Account Plan: [Account Name]

Account Manager: [Name] | Period: [Date range]


Account Snapshot

Metric Current Target (EOY)
ARR / Revenue £[amount] £[target]
NPS / Health score [Score] [Target]
Products in use [List] [Expansion targets]
Renewal date [Date]
Risk level Low / Medium / High

Relationship Map

Name Title Influence Relationship Notes
[Name] [Role] Decision maker / Influencer / User Strong / Neutral / Weak [Insight]

Relationship gaps: [Who we do not have access to that we should] Executive sponsor: [Do we have one? If not — who could become one?]


Why They Stay (Retention Anchors)

[2-3 specific reasons this account renews. If the list is short, that is the risk signal.]


Growth Opportunities

Opportunity Product Est. Value Timeline Next Action
[Opportunity] [Product] £[value] [Q/Year] [Specific action]

Whitespace: What products do we have that this account does not use, and why?


Risks and Mitigation

Risk Likelihood Impact Mitigation Owner
[Risk] H/M/L H/M/L [Action] [Name]

90-Day Action Plan

Action Why Owner Due
[Specific action] [Why it matters] [Name] [Date]

Next QBR / EBR: [Date — if no EBR cadence, flag as a risk]


Success Criteria

At end of [period]:

  • Renewed at or above current ARR
  • [Expansion opportunity] progressed to [stage]
  • Health score moved from [current] to [target]

Anti-Patterns

  • Do not list only executive contacts in the relationship map — champions and day-to-day users are often more influential on renewal decisions
  • Do not set growth opportunity estimates without a basis — even rough ARR values prevent the plan from being treated seriously
  • Do not treat "no known risks" as acceptable — if no risks are identified, the plan hasn't been scrutinised honestly
  • Do not write 90-day actions as vague aspirations ("strengthen the relationship") — each action must specify a call, meeting, or deliverable with a named owner

Quality Checks

  • Relationship map identifies decision-makers, influencers, and any relationship gaps
  • Risks all have mitigation actions and named owners
  • Growth opportunities include estimated value (even roughly)
  • 90-day actions are specific (not "have a call" — what call, with whom, to achieve what)
  • Success criteria are measurable at the end of the planning period