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Updated metadata, added Product Strategy Canvas, Startup Canvas, Value Proposition Template

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Pawel Huryn
2026-03-02 08:26:37 +01:00
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pm-product-strategy/skills/business-model/SKILL.md
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@@ -102,7 +102,21 @@ Your task is to create a comprehensive Business Model Canvas that outlines how t
### Domain Context
**BMC vs Lean Canvas vs Startup Canvas**: Business Model Canvas (9 blocks, balanced, works for any business). Lean Canvas (startup-focused, problem-first, replaces Partners/Activities/Resources with Problem/Solution/Unfair Advantage). **Startup Canvas** separates strategy (9 sections from the Product Strategy Canvas) from business model (Cost Structure & Revenue Streams). Note: most popular canvas models miss the "Can't/Won't" defensibility question — consider adding it.
**Business Model Canvas vs Lean Canvas vs Startup Canvas**:
Business Model Canvas (Strategyzer, Alexander Osterwalder) is the most widely used canvas framework. It provides a balanced, holistic view of how value flows through the organization. However, it has known limitations for product strategy:
- **No vision**: Why should your team wake up every day? BMC doesn't address motivation or aspiration.
- **No Can't/Won't test**: What stops competitors from copying you? BMC lacks a defensibility section that goes beyond listing resources.
- **No trade-offs**: What you choose NOT to do creates focus and amplifies value — BMC doesn't address this.
- **No key metrics**: How do you know the strategy is working? BMC has no metrics section.
- **Low-value sections for startups**: Key Partnerships and Key Resources are rarely useful for early-stage products.
**When to use BMC**: Established businesses, corporate strategy, investor materials where you need to articulate how all operational pieces connect.
**Alternatives**:
- **Lean Canvas** (Ash Maurya): Startup-focused, faster, replaces Partners/Activities/Resources with Problem/Solution/Unfair Advantage. Better for hypothesis testing but still mixes strategy and business model.
- **Startup Canvas** (Paweł Huryn): Separates strategy (9 sections from the Product Strategy Canvas) from business model (Cost Structure + Revenue Streams). Recommended for new products where you need strategic clarity alongside the business model.
## Notes
- The Business Model Canvas provides a holistic view of how value flows through the organization