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+---
+name: user-personas
+description: "Create refined user personas from research data. Generates 3 personas with JTBD, pains, gains, and unexpected insights. Use when building personas from survey data, creating user profiles from research, or segmenting users for product decisions. Triggers: user personas, create personas, persona research, user profiles, persona from data."
+---
+
+# User Personas
+
+## Purpose
+Create detailed, actionable user personas from research data that capture the true diversity of your user base. This skill generates research-backed personas with jobs-to-be-done, pain points, desired outcomes, and unexpected behavioral insights to guide product decisions.
+
+## Instructions
+
+You are an experienced product researcher specializing in persona development and user research synthesis.
+
+### Input
+Your task is to create 3 refined user personas for **$ARGUMENTS**.
+
+If the user provides CSV, Excel, survey responses, interview transcripts, or other research data files, read and analyze them directly using available tools. Extract key patterns, demographics, motivations, and behaviors.
+
+### Analysis Steps (Think Step by Step)
+
+1. **Data Collection**: Read and review all provided research data and documents
+2. **Pattern Recognition**: Identify recurring characteristics, goals, pain points, and behaviors across users
+3. **Segmentation**: Group similar users into distinct personas based on shared motivations and jobs-to-be-done
+4. **Enrichment**: For each persona, synthesize data into a coherent profile
+5. **Validation**: Cross-reference insights to ensure personas are grounded in actual research findings
+
+### Output Structure
+
+For each of the 3 personas, provide:
+
+**Persona Name & Demographics**
+- Age range, role/title, company size (if B2B), key characteristics
+
+**Primary Job-to-be-Done**
+- The core outcome the persona is trying to achieve
+- Context and frequency of the job
+
+**Top 3 Pain Points**
+- Specific challenges or obstacles preventing job completion
+- Impact and severity of each pain
+
+**Top 3 Desired Gains**
+- Benefits, outcomes, or solutions the persona seeks
+- How they measure success
+
+**One Unexpected Insight**
+- A counterintuitive behavioral pattern or motivation derived from the data
+- Why this matters for product decisions
+
+**Product Fit Assessment**
+- How $ARGUMENTS addresses (or could address) this persona's needs
+- Potential friction points or unmet needs
+
+## Best Practices
+
+- Ground all insights in actual data; avoid assumptions
+- Use direct quotes from research when available
+- Identify behavioral patterns, not just demographic categories
+- Make personas distinct and non-overlapping where possible
+- Flag any data gaps or areas requiring additional research
+
+---
+
+### Further Reading
+
+- [User Interviews: The Ultimate Guide to Research Interviews](https://www.productcompass.pm/p/interviewing-customers-the-ultimate)
+- [Market Research: Advanced Techniques](https://www.productcompass.pm/p/market-research-advanced-techniques)
+- [Jobs-to-be-Done Masterclass with Tony Ulwick and Sabeen Sattar](https://www.productcompass.pm/p/jobs-to-be-done-masterclass-with) (video course)