{
  "source": "bayer_seeds",
  "source_key": "dekalb-dkc100-21rib",
  "vendor": "Bayer",
  "brand": "DEKALB",
  "product_name": "DKC100-21RIB BRAND BLEND",
  "product_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US",
  "hybrid_prefix": "DKC100-21RIB",
  "hybrid_suffix": "BRAND BLEND",
  "crop": "corn",
  "release_year": 2026,
  "relative_maturity": "100",
  "maturity_group": null,
  "wheat_class": null,
  "trait_stack": [
    "VT2PRIB"
  ],
  "trait_descriptions": [
    "VT Double PRO® RIB Complete® corn blend"
  ],
  "positioning_statement": "DKC100-21RIB Brand Blend is a versatile VT Double PRO® RIB Brand Blend product with broad acre placement that has demonstrated strong yield performance potential across various yield environments while maintaining excellent grain quality. This product features strong emergence and exceptional vigor, coupled with very robust root and stalk strength. It exhibits good heat stress tolerance and impressive harvest appearance. ",
  "strengths": [
    "Versatile product with broad acre placement",
    "Has shown strong emergence and exceptional vigor",
    "Very strong root strength and stalk strength",
    "Optimal yield performance potential is achieved at medium population densities, and a fungicide application may enhance results in conditions of active disease pressure."
  ],
  "characteristics_groups": [
    {
      "label": "DISEASE RATINGS",
      "type": "disease ratings",
      "items": [
        {
          "characteristic": "GRAY LEAF SPOT",
          "value": "4"
        },
        {
          "characteristic": "COMMON RUST",
          "value": "3"
        },
        {
          "characteristic": "ANTHRACNOSE STALK ROT",
          "value": "2"
        },
        {
          "characteristic": "GOSS'S WILT",
          "value": "5"
        },
        {
          "characteristic": "EYE SPOT",
          "value": "3"
        },
        {
          "characteristic": "NORTHERN CORN LEAF BLIGHT - RACE 1",
          "value": "5"
        }
      ]
    },
    {
      "label": "GROWTH",
      "type": "growth",
      "items": [
        {
          "characteristic": "SEEDLING GROWTH",
          "value": "1"
        },
        {
          "characteristic": "EMERGENCE",
          "value": "2"
        },
        {
          "characteristic": "ROOT STRENGTH",
          "value": "2"
        },
        {
          "characteristic": "STALK STRENGTH",
          "value": "2"
        },
        {
          "characteristic": "DROUGHT TOLERANCE",
          "value": "3"
        },
        {
          "characteristic": "GREENSNAP TOLERANCE",
          "value": "2"
        },
        {
          "characteristic": "PLANT HEIGHT",
          "value": "Med Tall"
        },
        {
          "characteristic": "EAR PLACEMENT",
          "value": "Med High"
        }
      ]
    },
    {
      "label": "MANAGEMENT",
      "type": "management",
      "items": [
        {
          "characteristic": "GDUS TO MID-POLLINATION",
          "value": "1285"
        },
        {
          "characteristic": "GDUS TO BLACK LAYER",
          "value": "2510"
        },
        {
          "characteristic": "VALUE ADDED TRAIT",
          "value": "VT2PRIB"
        },
        {
          "characteristic": "RELATIVE MATURITY",
          "value": "100"
        },
        {
          "characteristic": "PLANTING RATE",
          "value": "Medium"
        },
        {
          "characteristic": "NEW PRODUCT",
          "value": "NO"
        },
        {
          "characteristic": "VARIETY",
          "value": "01111276"
        }
      ]
    },
    {
      "label": "HARVEST",
      "type": "harvest",
      "items": [
        {
          "characteristic": "STAYGREEN",
          "value": "3"
        },
        {
          "characteristic": "HARVEST APPEARANCE",
          "value": "3"
        },
        {
          "characteristic": "DRYDOWN",
          "value": "3"
        },
        {
          "characteristic": "TEST WEIGHT",
          "value": "3"
        }
      ]
    },
    {
      "label": "HERBICIDE",
      "type": "herbicide",
      "items": [
        {
          "characteristic": "GROWTH REGULATORS SENSITIVITY",
          "value": "A"
        },
        {
          "characteristic": "ISOXAZOLES SENSITIVITY - PREEMERGENCE",
          "value": "A"
        },
        {
          "characteristic": "SULFONYLUREAS SENSITIVITY",
          "value": "A"
        }
      ]
    },
    {
      "label": "PLANT DESCRIPTION",
      "type": "plant description",
      "items": [
        {
          "characteristic": "COB COLOR",
          "value": "Red"
        },
        {
          "characteristic": "KERNEL CAP COLOR",
          "value": "Yellow"
        },
        {
          "characteristic": "KERNEL ROW",
          "value": "18"
        }
      ]
    }
  ],
  "_scale_direction": "1-9 (9 = best)",
  "regional_recommendations": [
    {
      "product_list_name": "Northeast Iowa 2026",
      "agronomist": "Scott Johnson",
      "agronomist_email": "scott.johnson1@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J3N_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Spieler",
      "agronomist_email": "jeff.spieler@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8A_1"
    },
    {
      "product_list_name": "Mid Atlantic",
      "agronomist": "Bryan Dillehay",
      "agronomist_email": "bryan.dillehay@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C6H_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Fuls",
      "agronomist_email": "jeffrey.fuls@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8P_1"
    },
    {
      "product_list_name": "2026 EAST CENTRAL IOWA",
      "agronomist": "Lance Goettsch",
      "agronomist_email": "lance.goettsch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J7N_1"
    },
    {
      "product_list_name": "Western Missouri",
      "agronomist": "Jody Foutch",
      "agronomist_email": "jody.foutch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C8S_1"
    },
    {
      "product_list_name": "2026 SEED GUIDE",
      "agronomist": "Luke Miller",
      "agronomist_email": "luke.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C5D_1"
    },
    {
      "product_list_name": "2026 Washington, Oregon,  SEED GUIDE",
      "agronomist": "Dave Heimkes",
      "agronomist_email": "david.heimkes@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_G6B_2"
    },
    {
      "product_list_name": "2025 South Dakota Product Guide",
      "agronomist": "Gary Hegg",
      "agronomist_email": "gary.hegg@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_ZBJ_1"
    },
    {
      "product_list_name": "Mid Atlantic",
      "agronomist": "Bryan Dillehay",
      "agronomist_email": "bryan.dillehay@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C6G_1"
    },
    {
      "product_list_name": "2026 IDAHO, UTAH SEED GUIDE",
      "agronomist": "Dave Heimkes",
      "agronomist_email": "david.heimkes@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_G6B_1"
    },
    {
      "product_list_name": "Northwest Kansas & Colorado 2026",
      "agronomist": "David Brachtenbach",
      "agronomist_email": "david.brachtenbach@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J5B_1"
    },
    {
      "product_list_name": "2026 E Central, Central & Northern NE",
      "agronomist": "Josh Erwin",
      "agronomist_email": "josh.erwin@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_JDF_1"
    },
    {
      "product_list_name": "2025 South Dakota Product Guide",
      "agronomist": "Gary Hegg",
      "agronomist_email": "gary.hegg@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_ZBL_1"
    },
    {
      "product_list_name": "Wisconsin Seed Guide",
      "agronomist": "Mike Hopke",
      "agronomist_email": "michael.hopke@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C7G_1"
    },
    {
      "product_list_name": "2026 SEED GUIDE",
      "agronomist": "Luke Miller",
      "agronomist_email": "luke.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C5P_1"
    },
    {
      "product_list_name": "2026 SEED GUIDE",
      "agronomist": "Luke Miller",
      "agronomist_email": "luke.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C5K_1"
    },
    {
      "product_list_name": "2026 EAST CENTRAL IOWA",
      "agronomist": "Lance Goettsch",
      "agronomist_email": "lance.goettsch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J7G_1"
    },
    {
      "product_list_name": "2026 Northwest Iowa Seed Guide",
      "agronomist": "Jim McDermott",
      "agronomist_email": "jim.mcdermott@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4F_1"
    },
    {
      "product_list_name": "2026 Northwest Iowa Seed Guide",
      "agronomist": "Jim McDermott",
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      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4H_1"
    },
    {
      "product_list_name": "Wisconsin Seed Guide",
      "agronomist": "Mike Hopke",
      "agronomist_email": "michael.hopke@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C7F_1"
    },
    {
      "product_list_name": "Northeast Iowa 2026",
      "agronomist": "Rich Judge",
      "agronomist_email": "richard.judge@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J3D_1"
    },
    {
      "product_list_name": "2025 South Dakota Product Guide",
      "agronomist": "Gary Hegg",
      "agronomist_email": "gary.hegg@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_ZBI_1"
    },
    {
      "product_list_name": "Mid Atlantic",
      "agronomist": "Bryan Dillehay",
      "agronomist_email": "bryan.dillehay@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C6M_1"
    },
    {
      "product_list_name": "2026 KS and MO",
      "agronomist": "Molly Drimmel",
      "agronomist_email": "molly.drimmel@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_JEA_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Spieler",
      "agronomist_email": "jeff.spieler@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8F_1"
    },
    {
      "product_list_name": "NE Colorado, SE Wyoming and  W. Nebraska",
      "agronomist": "Dustin Schmer",
      "agronomist_email": "dustin.schmer@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J5G_1"
    },
    {
      "product_list_name": "2026 E Central, Central & Northern NE",
      "agronomist": "Josh Erwin",
      "agronomist_email": "josh.erwin@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_JDG_1"
    },
    {
      "product_list_name": "Wisconsin Seed Guide",
      "agronomist": "Mike Hopke",
      "agronomist_email": "michael.hopke@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C7R_1"
    },
    {
      "product_list_name": "2026 Eastern Ohio DEKALB & Asgrow Guide",
      "agronomist": "Brad Miller",
      "agronomist_email": "brad.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C9H_1"
    },
    {
      "product_list_name": "2026 SEED GUIDE",
      "agronomist": "Luke Miller",
      "agronomist_email": "luke.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C5M_1"
    },
    {
      "product_list_name": "2025 South Dakota Product Guide",
      "agronomist": "Gary Hegg",
      "agronomist_email": "gary.hegg@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_ZBK_1"
    },
    {
      "product_list_name": "2026 Northwest Iowa Seed Guide",
      "agronomist": "Jim McDermott",
      "agronomist_email": "jim.mcdermott@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4P_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Spieler",
      "agronomist_email": "jeff.spieler@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8C_1"
    },
    {
      "product_list_name": "Northwest Kansas & Colorado 2026",
      "agronomist": "David Brachtenbach",
      "agronomist_email": "david.brachtenbach@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J5F_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Spieler",
      "agronomist_email": "jeff.spieler@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8B_1"
    },
    {
      "product_list_name": "DRINNERT 2025 Northwest Iowa Seed Guide",
      "agronomist": "Dustin Rinnert",
      "agronomist_email": "dustin.rinnert@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4L_1"
    },
    {
      "product_list_name": "DRINNERT 2025 Northwest Iowa Seed Guide",
      "agronomist": "Dustin Rinnert",
      "agronomist_email": "dustin.rinnert@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4Q_1"
    },
    {
      "product_list_name": "2026 MINNESOTA DEKALB-ASGROW SEED GUIDE",
      "agronomist": "Abby Ficker",
      "agronomist_email": "abby.ficker@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J1C_1"
    },
    {
      "product_list_name": "2026 Washington, Oregon,  SEED GUIDE",
      "agronomist": "Dave Heimkes",
      "agronomist_email": "david.heimkes@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_G6C_1"
    },
    {
      "product_list_name": "DRINNERT 2025 Northwest Iowa Seed Guide",
      "agronomist": "Dustin Rinnert",
      "agronomist_email": "dustin.rinnert@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4K_1"
    },
    {
      "product_list_name": "2026 MINNESOTA DEKALB-ASGROW SEED GUIDE",
      "agronomist": "Abby Ficker",
      "agronomist_email": "abby.ficker@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J1D_1"
    },
    {
      "product_list_name": "Northeast Iowa 2026",
      "agronomist": "Rich Judge",
      "agronomist_email": "richard.judge@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J3B_1"
    },
    {
      "product_list_name": "2026 MINNESOTA DEKALB-ASGROW SEED GUIDE",
      "agronomist": "Abby Ficker",
      "agronomist_email": "abby.ficker@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J1H_1"
    },
    {
      "product_list_name": "Western Missouri",
      "agronomist": "Jody Foutch",
      "agronomist_email": "jody.foutch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C8K_1"
    },
    {
      "product_list_name": "Western Missouri",
      "agronomist": "Jody Foutch",
      "agronomist_email": "jody.foutch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C8L_1"
    },
    {
      "product_list_name": "2026 South Dakota Product Guide",
      "agronomist": "Jeff Fuls",
      "agronomist_email": "jeffrey.fuls@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J8J_1"
    },
    {
      "product_list_name": "2026 Eastern Ohio DEKALB & Asgrow Guide",
      "agronomist": "Brad Miller",
      "agronomist_email": "brad.miller@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_C9A_1"
    },
    {
      "product_list_name": "2026 Southwest Nebraska Seed Guide",
      "agronomist": "John Skalsky",
      "agronomist_email": "john.skalsky@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J9B_1"
    },
    {
      "product_list_name": "2026 Southwest Nebraska Seed Guide",
      "agronomist": "John Skalsky",
      "agronomist_email": "john.skalsky@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J9C_1"
    },
    {
      "product_list_name": "Northeast Iowa 2026",
      "agronomist": "Scott Johnson",
      "agronomist_email": "scott.johnson1@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J3M_1"
    },
    {
      "product_list_name": "2026 Northwest Iowa Seed Guide",
      "agronomist": "Jim McDermott",
      "agronomist_email": "jim.mcdermott@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4N_1"
    },
    {
      "product_list_name": "NE Colorado, SE Wyoming and  W. Nebraska",
      "agronomist": "Dustin Schmer",
      "agronomist_email": "dustin.schmer@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J9A_1"
    },
    {
      "product_list_name": "2026 EAST CENTRAL IOWA",
      "agronomist": "Lance Goettsch",
      "agronomist_email": "lance.goettsch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J7D_1"
    },
    {
      "product_list_name": "2025 South Dakota Product Guide",
      "agronomist": "Gary Hegg",
      "agronomist_email": "gary.hegg@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_ZBM_1"
    },
    {
      "product_list_name": "2026 KS and MO",
      "agronomist": "Molly Drimmel",
      "agronomist_email": "molly.drimmel@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_JED_1"
    },
    {
      "product_list_name": "2026 EAST CENTRAL IOWA",
      "agronomist": "Lance Goettsch",
      "agronomist_email": "lance.goettsch@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J7M_1"
    },
    {
      "product_list_name": "Northeast Iowa 2026",
      "agronomist": "Rich Judge",
      "agronomist_email": "richard.judge@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J3Q_1"
    },
    {
      "product_list_name": "2026 KS and MO",
      "agronomist": "Molly Drimmel",
      "agronomist_email": "molly.drimmel@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_JEB_1"
    },
    {
      "product_list_name": "2026 E Central, Central & Northern NE",
      "agronomist": "Josh Erwin",
      "agronomist_email": "josh.erwin@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J6F_1"
    },
    {
      "product_list_name": "2026 Northwest Iowa Seed Guide",
      "agronomist": "Jim McDermott",
      "agronomist_email": "jim.mcdermott@bayer.com",
      "variant_id": "CORN_DKC100-21RIB BRAND BLEND_DEKALB_US_2026_J4B_1"
    },
    {
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