mohitagw15856
39 lines
1.7 KiB
Markdown
39 lines
1.7 KiB
Markdown
---
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name: competitor-signal-tracker
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description: Analyse competitor moves and surface strategic implications for your product
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tool_integration: Notion
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---
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# Competitor Signal Tracker Skill
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## Purpose
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Turn scattered competitor information into structured strategic intelligence — not just "what they did" but "what it means for us."
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## Signal Categories to Track
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- **Product signals:** New features, removals, UX changes, beta programmes
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- **Pricing signals:** Changes to tiers, free limits, enterprise terms
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- **Hiring signals:** Job postings that reveal strategic bets (e.g., hiring ML engineers = AI investment)
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- **Partnership signals:** Integrations, acquisitions, ecosystem moves
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- **Messaging signals:** Changes in positioning, target audience, value proposition
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## Process
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1. For each competitor update provided, categorise the signal type
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2. Assess: Is this reactive (responding to market) or proactive (setting direction)?
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3. Rate strategic threat level: High / Medium / Low / Watch
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4. Connect to your roadmap: does this accelerate, validate, or challenge any of your bets?
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5. Recommend a response: Accelerate existing initiative / Deprioritise / Monitor / Investigate further
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## Output Format
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### Competitive Intelligence Report — [Date]
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#### [Competitor Name]
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**Signal:** [What they did]
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**Signal Type:** [Product / Pricing / Hiring / Partnership / Messaging]
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**Reactive or Proactive:** [assessment]
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**Threat Level:** [High / Medium / Low / Watch]
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**Implication for Us:** [Specific connection to our roadmap or strategy]
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**Recommended Response:** [Action + owner + timeline]
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#### Strategic Summary
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[2-3 sentences on the overall competitive landscape shift this week/month]
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