4ff88bdbb1
- Add Anti-Patterns section (3-5 binary checkboxes) to all modified skills - Fix Quality Checks to use binary checkbox format where needed - Rewrite descriptions to verb-when-produces format where needed - Add Required Inputs sections to skills missing them - Fix email-triage frontmatter YAML quoting https://claude.ai/code/session_01MuGKn3a3Gbqoe8uM5Lmuqt
73 lines
3.5 KiB
Markdown
73 lines
3.5 KiB
Markdown
---
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name: competitive-intelligence-monitor
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description: "Monitor competitor signals and surface strategic implications for your roadmap. Use when asked to monitor competitors, track the competitive landscape, produce a competitive briefing, or understand what has changed in the market this week or month. Produces a structured intelligence brief with high/medium/low priority signals, roadmap implications, and a strategic landscape summary."
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---
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# Competitive Intelligence Monitor Skill
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Turn scattered competitor updates into structured weekly intelligence — not just "what they did" but "what changed since last week and what it means for us."
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## Required Inputs
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Ask the user for these if not provided:
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- **Competitors to monitor** (list of company names)
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- **Your current roadmap or strategic priorities** (to assess relevance of signals)
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- **Previous brief or last run summary** (for diff mode — what's new vs. last time)
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- **Time period** (this week, this month)
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## Signal Categories to Monitor
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- **Product signals:** New features, removals, UX changes, beta programmes
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- **Pricing signals:** Changes to tiers, free limits, enterprise terms
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- **Hiring signals:** Job postings revealing strategic bets
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- **Partnership signals:** Integrations, acquisitions, ecosystem moves
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- **Messaging signals:** Changes in positioning, audience, value proposition
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## Process
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### First Run (Full Report)
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1. For each competitor provided, scan all five signal categories
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2. Categorise each signal found
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3. Assess: reactive (responding to market) or proactive (setting direction)?
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4. Rate threat level: High / Medium / Low / Watch
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5. Connect each signal to a specific item on the provided roadmap
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6. Recommend response: Accelerate / Deprioritise / Monitor / Investigate
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7. **Validate** — Every High signal must have a specific recommended action and owner. "Monitor" is only acceptable for Low and Watch ratings.
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### Subsequent Runs (Diff Only)
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1. Compare current signals against previous run summary
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2. Output ONLY what is new or changed since last run
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3. Flag if a previously Low signal has escalated to High
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4. Keep output under 300 words — brevity is the point
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## Output Structure
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### Competitive Intelligence Brief — [Date]
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**New Since Last Run:** [n signals]
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#### 🔴 High Priority
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**[Competitor]:** [Signal] → [Implication] → [Recommended action + owner]
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#### 🟡 Watch
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**[Competitor]:** [Signal] → [Why it matters now]
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#### ✅ No Change
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[Competitors with no new signals this week]
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**This Week's Strategic Summary:**
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[2 sentences max — what is the overall competitive landscape doing?]
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## Anti-Patterns
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- [ ] Do not mark a signal as Low priority simply because it is new and unfamiliar — unknown competitive moves often deserve investigation before dismissal
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- [ ] Do not provide "monitor" as the recommended response for a High-priority signal — High signals require a specific action with a named owner
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- [ ] Do not include signals from competitors that are not relevant to the stated roadmap or strategic priorities — noise reduces the brief's usefulness and trains the team to ignore it
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- [ ] Do not produce a diff-mode brief that is longer than the full report — if the diff output exceeds 300 words, it is a full report, not a diff
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## Quality Checks
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- [ ] Every High-priority signal has a specific response action and owner
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- [ ] Signals are categorised (not just listed as "they did X")
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- [ ] Roadmap connections are specific (not "generally relevant")
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- [ ] Diff mode output is under 300 words
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- [ ] Strategic summary describes the landscape trend, not just repeats individual signals
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