mohitagw15856
513e1d3ce7
- Synced 97 existing skill SKILL.md files from skills/ to their plugin bundle copies - Added 7 new skills to plugin bundles: - seo-content-brief, media-pitch -> pm-gtm - tax-planning-checklist -> pm-finance - change-management-plan -> pm-hr - sales-forecasting-model -> pm-sales - workshop-facilitation-guide -> pm-operations - teaching-lesson-plan -> pm-cross Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
101 lines
2.9 KiB
Markdown
101 lines
2.9 KiB
Markdown
---
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name: proposal-writer
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description: "Write a structured sales proposal or commercial proposal for any deal. Use when asked to write a proposal, sales proposal, commercial proposal, statement of work, or quote document. Produces a complete proposal with problem statement, solution, investment, and next steps."
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---
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# Proposal Writer Skill
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Writes commercial proposals that win business — structured around the prospect problem, not the product.
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## Required Inputs
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- **Prospect company and contact**
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- **Their problem or goal** (from discovery — be specific)
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- **Your proposed solution**
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- **Commercial terms** (pricing, payment terms, contract length)
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- **Timeline**
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- **Key stakeholders** who will read this
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- **Tone** (formal / conversational / technical)
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## Output Structure
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---
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# Proposal: [Brief description of what you are solving]
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**Prepared for:** [Contact, Title] | [Company]
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**Prepared by:** [Name] | [Your Company]
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**Date:** [Date] | **Valid until:** [Date]
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---
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### Understanding Your Situation
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[2-3 paragraphs. Demonstrate you listened. Describe their situation, problem, and impact of not solving it in their words. This section should make them think "yes, exactly." Generic boilerplate here = proposal goes in the bin.]
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**The key challenge:** [One sentence — the core problem]
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**The impact:** [What this costs them]
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**What you have tried:** [Acknowledge prior attempts]
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---
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### Our Proposed Approach
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**What we will do** (3-5 deliverables or phases)
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**Phase 1: [Name]** (Timeline: [Weeks 1-2])
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[What happens, what is delivered, what customer input is needed]
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**Phase 2: [Name]** (Timeline: [Weeks 3-6])
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**What you will get** (outcomes, not features)
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- [Outcome 1]
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- [Outcome 2]
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**What success looks like**
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[How both parties know this worked]
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---
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### Why [Your Company]
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[3-4 sentences. Specific to their situation. Reference similar customers. Generic "why us" sections are skipped.]
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---
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### Investment
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| Item | Description | Investment |
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|---|---|---|
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| [Component 1] | [Description] | £[amount] |
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| **Total** | | **£[total]** |
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**Payment terms:** [Terms]
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**Included:** [What is in]
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**Not included:** [What is out — prevents scope disputes]
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---
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### Timeline
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| Milestone | Date |
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|---|---|
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| Contract signed | [Date] |
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| Kickoff | [Date] |
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| Delivery | [Date] |
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---
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### Next Steps
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1. [Sign / reply / schedule] by [date]
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2. We will send contract and confirm kickoff
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3. [Any immediate action]
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## Quality Checks
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- [ ] "Understanding Your Situation" reflects what was learned in discovery (not generic)
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- [ ] Outcomes are listed (not just deliverables or features)
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- [ ] "Not included" section is explicit to prevent scope disputes later
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- [ ] Next steps include a specific date and named action
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- [ ] "Valid until" date is included to create urgency
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## Example Trigger Phrases
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- "Write a proposal for [prospect] to [solve their problem]"
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- "Draft a statement of work for [project]"
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- "Turn my discovery notes into a proposal"
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